19 September 2008 - 16:57Link-less search

I was reading this post on BW’s Blogspotting and I think that link-less is not going to work because the content producers will be pushed out of the equation like it is explained below:
But what Raghavan is describing sounds very much like an effort to push relevant Web pages down, or even out of the equation. “We’re not giving you pages, we’re giving you information synthesized from other pages,” he says.
In this scheme, Web pages cease to be destinations. They simply fork over information, gratis.  

Yeah, like I would ever want to fork-over my content to Yahoo so that they can put an ad next to it. There is a sense of ownership to the content that you are creating (not necessarily monetizable) that would enrage many content producers if Yahoo would neglect it.

If search engines master this transition, how will the Search Engine Optimization crowd tweak their Web pages?

If search engines get around to this SEO will transform itself into a business that would protect your content from being pulled out of your site and plastered on Yahoo’s link-less search.